New for Village Green 2014, we created the Village Youth Stage which was curated, marketed and run on the day by teenagers between the ages of 14- 19.
The group of 15 young people responded to a call out through Metal’s social media and through their schools to come together. They met regularly at Metal and their first task was to think through how to improve the offer for teenagers at the festival. They decided that running their own stage would not only provide a focal point for a teenage audience but also give more young artists the opportunity to perform. They called the stage Village Youth and set about curating the programme – having complete ownership over the look, the content and the production of the stage.
The group curated and booked performers by asking for submissions on line and also canvassing young people from their own schools and colleges. They also invited a few young artists who were already appearing at the event to do special guest slots. The group were given a budget and from this they planned, designed and produced their own beach themed stage.
In the run up to the event, the group also ran a very successful social media marketing campaign to market the event and the opportunities to perform and take part.
They were mentored in the on-the-day stage management, artist liaison, hospitality and running of the stage by South Essex College students and had support and mentoring from: Anthony ‘H’ Haylock a local designer and fabricator around the look and feel of their area; Syd Moore for their PR and Fiona Magill on Social Media.
The stage was a great success and extremely well attended all day. The calibre of the acts are a testament to the groups tenacity and imagination.
The Village Youth group are still in contact with each other and are already talking about next year, with a number of young artists already approaching the group to see if they can perform in 2015! So watch this space…….
Anyone interested in being part of it next year, email firstname.lastname@example.org
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